The headaches are familiar. Too many lab dips. Too many inconsistent results. Too much time lost. The good news is that most of these issues are increasingly solvable with the right tools: digital color technology.

When we talk about “white” in the textile world, there are a few specialized concepts that need to be understood.

Here's a breakdown of what you need to know if you’re going to be measuring or assessing white fabrics.

In textile workflows color is often treated as a visual reference, when in reality, it is critical data. If that data isn’t centralized, stable, and measurable, color outcomes are left open to interpretation, variation, and avoidable risk across the supply chain. 

Classic Fashion (Jordan) embodies the real-world impact of natific certification. Their labs handle daily approvals of lab dips and production on behalf of major global apparel brands, which is how they began their relationship with natific and the CCP.